About this class
Cross-Cultural Marketing
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Learning Material
Title
Volume
Unit 1: Introduction to Cross-Cultural Marketing
214268
Unit 2: Consumer Behavior in Global Markets
214268
Unit 3: International Market Research
214268
Unit 4: Global Branding Strategies
214268
Unit 5: Intercultural Communication
214268
Unit 6: Digital Marketing in Diverse Cultures
214268
Unit 7: Cross-Cultural Advertising
214268
Unit 8: Strategic Marketing Management in International Contexts
214268
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