About this class
Cross-Border Marketing Communication
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Learning Material
Title
Volume
Unit 1: Introduction to Cross-Border Marketing
214268
Unit 2: Global Consumer Behavior
214268
Unit 3: International Branding Strategies
214268
Unit 4: Cross-Cultural Communication
214268
Unit 5: Global Digital Marketing
214268
Unit 6: International Market Research
214268
Unit 7: Legal and Ethical Issues in Global Marketing
214268
Unit 8: Strategic Communication Planning
214268
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